Retail Beauty Supply Store For Sale in Lagos

Why This is a Good Business To Invest In

The Beauty supply store sector is growing, is profitable and is recession resilient with a current Nigerian market size of over $10.7 billion (i.e. over N15.5 trillion). Beauty Stores—cater to a diverse array of needs, blending local ingenuity with global allure. With modern retail sales hitting into the billion, the beauty sector thrives on high demand in areas like Victoria Island and Lekki, where stores double as community hubs for grooming advice and trend-spotting.

The product lineup encompasses skincare staples like serums, cleansers, and brightening soaps tailored for melanin-rich skin; haircare essentials from relaxers and oils to wigs and extensions for natural textures; and makeup must-haves including foundations, lipsticks, and eyeshadows in inclusive shades. Nail polishes, fragrances, beauty tools, and personal care items like body butters round out the offerings, with a strong emphasis on multifunctional, organic formulations using indigenous ingredients such as shea butter and black soap. Popular brands from international heavyweights like L’Oréal, Maybelline, MAC, CeraVe, La Roche-Posay, and Korean favorites Cosrx and Axis-Y sit alongside Nigerian powerhouses Zaron Cosmetics, House of Tara, and Yanga Beauty, appealing to budgets from affordable Unilever basics to premium Estée Lauder luxuries.

Customers include both young, old and aspirational—primarily urban women aged between18-75 years from the emerging middle class, alongside Gen Z influencers and working professionals—who prioritize self-care amid economic pressures, spending an average of N450,000 per capita annually. Men are increasingly joining the fray, seeking grooming kits and beard oils.  

Why Buy This Business

• The potential for beauty supply retail in Lagos is electric, with the cosmetics segment alone poised for 13.2% CAGR through 2032, fueled by e-commerce hubs promising 48-hour deliveries and influencer marketing amplifying local SMEs.
• Opportunities abound in sustainable, halal-certified lines and tech-integrated stores.
• As Nigeria’s gateway to African beauty commerce—evidenced by events like Beauty West Africa drawing 6,000 professionals—this retail beauty store is an incubator for a $10.17 billion Nigerian retail beauty market, empowering entrepreneurs to harness cultural pride and global trends for explosive growth.
• You are buying a plug and play business with clientele, product line up and known address
• You are buying a profitable venture with prospects for making more profits
• The business is debt free
• You are buying the complete business with all assets, brands and trade markets, including the goodwill of the company
• The business is situated in a high demand area of the State

Why Is the Owner Selling?

The founder and CEO of the business is relocating permanently out of the country to pursue other goals and wants to sustain her business legacy, considering the goodwill created and customers it serves. 

What is on Offer?

The operating business as is, with all assets, branding, etc. This is a plug and play investment as it is a running and functional establishment

Asking Price

The asking price for the business including the stocks of products is N36 million.